What is most important to you when shopping around to find a good hosting provider that suites your needs? Price? Good tech support? Are there certain features you look for? Any feedback that we could get from you would be appreciated to better improve ourselves as a web hosting organization.

I am new at web design, and in the process of trying to find a good web hosting service. I plan on having lots of videos and photos on my sites, and was wondering what kind of features are the most important for me to be looking for when searching for a web host. Are some servers faster than others? If so, which are the fastest? And is it better to go with a windows or linux server? Are there any other important features that I need to look for? Thanks in advance for any suggestions!